6 years ago when I moved to our beautiful Lincoln Square Chicago (or Ravenswood or Northcenter depending on who you ask) and I was preparing for my grand opening celebration at New Day, I hit the streets to get the word out.
When I look back now, I am shocked and a bit embarassed at my naivete that bordered presumptuousness. For example, I would show up at a local business and start talking to the people who worked there about how I was opening a new chiropractic office in the neighborhood.
Many greeted me warmly. Others regarded me with a fairly dismissive air. And who can blame them? Businesses come and go. And chiropractic is something the public generally has a neutral to slightly negative connotation for. Why should they have cared?
One of those places I stopped into at the recommendation of a friend was Gather restaurant, where I was greeted warmly. I purchased a gift certificate for the raffle I would have at the grand opening. The place has become one of my favorites in the years since!
This Saturday, April 13th from 12-3PM at our Appreciation Day, you could win a $100 gift certificate to Gather just for showing up and spreading your sunshine 
